Tips For Making Profile Links
As marketers, we invest a lot of time and resource in building brands. We’re trained at it – and we’re good at it. But how often do we apply those skills to building our own personal brands?
For many of us, it’s nothing like as often as we should. I know that there’s more that I could be doing to build my own profile on LinkedIn – and I know that I’m not alone. We don’t get around to it because we’re busy, and because it can sometimes feel selfish or egotistical to invest time in marketing ourselves. However, when we neglect personal branding, we don’t just sell ourselves short – we also miss a big opportunity from a marketing perspective. As my colleague Jason Miller demonstrated in his post last week, the. And the most effective employee sharers are those who’ve built their personal brand on LinkedIn. The LinkedIn profile page is the foundation for your personal branding.
It’s been redesigned for 2017 to make it clearer and more visual than ever – more of a personal marketing platform than ever before. Here are 17 things that you can do this year, to make the most of that potential. Some of them are very quick wins, some of them may take a little bit of time – but all of them are very worthwhile. They will help to give you the profile on LinkedIn that you deserve.
Choose the right profile picture for LinkedIn Your profile picture is your calling card on LinkedIn – it’s how people are introduced to you and (visual beings that we are) it governs their impressions from the start. There are some great posts explaining – but here are some quick tips to start with: make sure the picture is recent and looks like you, make sure your face takes up around 60% of it (long-distance shots don’t stand out), wear what you would like to wear to work, and smile with your eyes!
Add a background photo Your background photo is the second visual element at the top of your profile page. It grabs people’s attention, sets the context and shows a little more about what matters to you. More than anything, the right background photo helps your page stand out, engage attention and stay memorable. Make your headline more than just a job title There’s no rule that says the description at the top of your profile page has to be just a job title. Use the headline field to say a bit more about how you see your role, why you do what you do, and what makes you tick. If you’ve got sales reps at your company who are on the ball with social selling, then take a quick look at their profile page headlines for inspiration.
They will almost certainly have more than their job titles in there. Turn your summary into your story The first thing to say about your LinkedIn summary is – make sure you have one!
It’s amazing how many people still leave this field blank when creating their LinkedIn profile. Your summary is your chance to tell your own story – so don’t just use it to list your skills or the job titles you’ve had. Try to bring to life why those skills matter – and the difference they can make to the people you work with. Don’t be afraid to invest some time, try a few drafts, and run your summary past people you know. This is your most personal piece of content marketing – and it’s worth the effort.
Declare war on buzzwords Every January, LinkedIn releases a ranking of the. These are adjectives that are used so often in LinkedIn headlines and summaries that they become almost completely meaningless. The top ten list for this year included ‘specialised’, ‘leadership’, ‘focused’, ‘strategic’, ‘experienced’, ‘passionate’, ‘expert’, ‘creative’, ‘innovative’ and ‘certified’. Now I’m not saying you can’t describe yourself as these things – or that they don’t matter. However, just using these words won’t convince people that you have these qualities. You need to demonstrate them as well – both in the way you describe yourself, and in the way you use LinkedIn profile features to show what you’re about.
Grow your network One of the easiest and yet most relevant ways to grow your LinkedIn network is to synch your profile with your email address book. This enables LinkedIn to suggest people you could connect with. It’s amazing how effective this can be at surfacing relevant people for you to reach out to – and no connection requests are sent without your permission, so you can vet all of the potential connections.
Beyond this, get into the habit of following up meetings and conversations with LinkedIn connection requests – it’s a great way of keeping your network vibrant and up to date. List all of your relevant skills It’s one of the quickest of quick wins on LinkedIn – scroll through the list of skills and identify all of those that are relevant to you.
Doing so helps to substantiate the description in your Headline and Summary, and provides a platform for others to endorse you. However, the key here is staying relevant. A long list of skills that aren’t really core to who you are and what you do, can start to feel unwieldy. Take time for a spring clean of your skills list every now and then. Spread the endorsement love Endorsements from other members substantiate your skills and increase your credibility.
How do you get endorsed on LinkedIn? For starters, go through your network and identify connections who you feel genuinely deserve an endorsement from you – that’s often the trigger for people to return the favour. Don’t be afraid to reach out with a polite message asking for endorsement for a few key skills as well. Remember though – relevance matters. Reach out to people whose endorsement you’d really value. Manage your endorsements more proactively Once endorsements start to come in, you might find that they skew the emphasis of your LinkedIn profile in ways that don’t reflect who you are.
It could be that your core area of expertise is content marketing for example, but the people who’ve worked with you on events are more enthusiastic endorsers. Be proactive in managing your endorsements list using the edit features in the Skills section of your profile – you can choose which to show, and which to hide. Request recommendations Endorsements give people viewing your profile a quick, visual sense of what you’re valued for.
Recommendations take things a step further. They are personal testimonials written to illustrate the experience of working with you.
There’s a handy drop-down menu in the Recommendations section of your profile that makes it easy to reach out to specific contacts and request recommendations. Take the time to think about who you would most value a recommendation from – and personalise your request. It’s worth the extra effort. Share media and marketing collateral The marketing collateral that you produce for your business can add an extra dimension to your own profile as well. Sharing case studies, white papers and other brand content helps to show what the business you work for is all about – and helps people understand what makes you tick. It demonstrates passion and commitment as well.
Get credit for your thought-leadership with Publications The Publications section is one of the most under-used elements in LinkedIn profiles – and that means that you can really stand out from the crowd when you use this feature to draw attention to existing thought-leadership content. Have you helped to write an eBook or a White Paper? Or written a post on your company’s blog?
The Publications section links your profile to these assets. Share relevant content from your LinkedIn feed It’s one thing to have a network of connections on LinkedIn – it’s far better to have an active role in that network, appearing in your connections’ LinkedIn feeds in a way that adds value for them. Sharing relevant content with your network is one of the most accessible ways of doing this.
You can make a start by keeping a close eye on your LinkedIn feed, and sharing content that you find genuinely interesting – and that aligns with your point of view. Add comments Sharing is great – but it’s just the starting point. When you add comments to your shares, you give yourself greater prominence within the feed and start to express why you think a particular piece of content matters. Well-expressed comments also enable you to share a broader range of content. It might be that you don’t agree with a point of view but still find it interesting, for example. A comment that can express that viewpoint starts to establish your opinion and thought-leadership. It’s also more likely to draw additional comments, which then raise your profile across LinkedIn.
Bear this mind when you’re writing your comment – and make sure you’re saying something you’re happy for people to associate with you. Follow relevant influencers for your industry Following relevant influencers on LinkedIn helps to put a range of interesting content in your feed, which you can then share with others when you think it adds value.
It also helps to give context to your LinkedIn profile, demonstrating your passion for what you do. Become an employee advocate LinkedIn Elevate is our platform for helping businesses to launch and manage employee advocacy programmes – and it generates some fascinating insights on the impact that employee sharing has for those doing the sharing. If your business is using, then it’s a great way to take a more active role in getting your brand content out there. If it’s not, then it’s still worth reaching out to colleagues and asking who’s producing content that would be worth sharing on LinkedIn. Publish long-form content – and use it to start conversations The more you share and comment on content, the more you establish your expertise and thought-leadership credentials on LinkedIn. Publishing long-form posts is the natural next step to take.
A great starting point is to monitor the response that you get to your comments and shares. Are there particular subjects and points of view that seem to resonate with your network? Are there comments that you have shared which you feel you could expand on in a post? Evolving your thought-leadership in this way keeps it real – and keeps you plugged into the issues your connections are talking about. Be ready for your long-form posts to start new conversations too. Keep an eye on the comments and be ready to respond.
Getting your LinkedIn profile working harder for you doesn’t have to take up hours of your time. Try working through these ideas, building from one to the other – and you’ll find that you can make progress quickly, even if you’re just able to set aside a few minutes over a lunch break or in the evenings. Once your flexing the full advantages of your LinkedIn profile you’ll be amazed what a difference it can make to both you and your business. Make 2017 the year it happens!
Facebook being one of the most popular social networking site, comes with various Facebook tips and tricks. Here I have compiled a list of FB tricks that you would like to try on your Facebook profile. These below mentioned Facebook tips are evergreen and we will keep updating this Facebook tips and tricks post, as soon as we get out hands on more such FB tricks.
Facebook, widely known as FB, is one of the most popular social networking sites people of all ages are addicted to these days. It has millions of subscribers to date. Unfortunately, not all of them really know how to navigate and make use of all the cool apps that Facebook offers.
What a waste! If you’re one of these FB-newbies, you need not worry anymore. This post will help you to make most out of your Facebook profile. There are not some Facebook secret tips but most of these Facebook hacks and tips are unknown to many Fb users. Are you ready to have your FB profile be the subject of your friends envy?
Just follow these simple Facebook tips and tricks and your Fb profile will become hip and cool in a zap. Useful Fb tricks for Enhanced Facebook experience: 1. Appear Online Only to Selected Friends. Facebook chat is one of the coolest and most useful features in FB. My dilemma, however, was how to limit the number of people I chat with every time I log in. I certainly can’t accommodate them all but I don’t want them to feel like I’m rejecting them when I don’t send them a reply. I didn’t know back then that it is possible to appear online only to a few selected friends.
A friend of mine actually gave me this idea which I’m sure would be of use to you, too. Here’s how to do it: Go to Chat found at the lower right side of the page and then, click on gear icon and click on advanced settings. A window would pop-up, now in the field which says “Turn on chat for all friends, except.” start adding your friends name, for whom you don’t want to appear online. With this, you now appear completely invisible to them. Turn off Auto-play of Facebook Videos: Facebook auto plays videos when ever you are checking the timeline. If you wish to disable the auto-play of videos, you can do that by following these steps.
Go to Facebook Settings Videos. Turn off the auto play of Facebook videos. And if you are from a country with slow internet speed, you can also change the default quality to SD from HD. Cool Magic Circles on Facebook: This is really simple, though I admit I didn’t get this the first time. This cool magic circles appearing on your page is just one of the many secret tricks you’ll find in Facebook. You might want to give this a try.
Here’s how: Press Up, Up, Down, Down, Left, Right, Left, Right, B, A, Enter key then press up & down. Now, just in case it doesn’t work on your first try, try reloading your page again by pressing F5 and repeat the process. Create Fake Facebook wall updates: Have you noticed those funny updates where you see popular public figures talking on various buzzing news. If you not sure of what I’m talking about, refer to below picture. Don’t you want to do the same? Well, you can with the help of this free tool call The Wall Machine: The Funny Fake Facebook Walls.
You can & watch the one minute video to understand how to use this tool. Quickly Upload Photos from Picasa Application to Facebook: It was a great challenge for me to find an alternative photo hosting application, an application that would really work to my liking. Picasa happens to be it. I find this application to be useful in sharing and organizing photos of various events like reunions and parties.
It has plenty of exciting features; one of them is the ability to upload photos directly to your FB account. Here’s what you need to do to download and install latest version of Picasa. Once the installation is complete, click to install the plugin.
Next, add the new Facebook button to your Picasa. You may now start uploading and sharing your photos using Picasa.
Use Facebook search like a pro: Have you experienced looking for someone in Facebook with such difficulty? If yes, then perhaps you might want to try using the Search Box.
Tips For Make Profile Links
This is a powerful tool that can help you find your old friends, celebrities, organizations, or your favorite band with no difficulty. Facebook flip status updates: Are you in the mood to have a little fun? Try flipping your FB status upside down. I’m sure your friends will be tilting their heads too trying to read your message. Ain’t that funny? 🙂 Go ahead and flip your Facebook status now. 8: Changing fonts on Facebook status: And I’m saving the best for the last.
Tips For Making Out
By default, your status update have only one font, but you can always use 3rd party service to change the font of your status update. Here is which you can use to change font for your Facebook status updates. Enjoyed reading this? Here are few more Facebook posts which other are talking about:. I hope you have enjoyed all Fb tricks mentioned above. We will keep sharing more cool Facebook tips in future, don’t forget to.